Course curriculum

Your membership goes beyond the curriculum. Inside the Student Hub, you’ll find bonus resources, practical tools, and live, interactive Q&A sessions where members drive the conversation. These relaxed, coffee-talk style Zoom calls focus on solving the real issues clinics are dealing with right now. Management Seat members receive expanded benefits. See details below.

    1. Welcome to VetSnoot Training Academy

    2. Meet your VTA coach

    3. Schedule our first meeting so we can get started!

    4. What to expect

    5. Keep in touch!

    1. What does it mean to be a VetSnoot Graduate?

    2. RECORDING: What does it mean to be a VetSnoot Graduate?

    1. How we communicate to others through our body language

    2. NOTES: Body Language Part 1

    3. RECORDING: Body Language Part 1

    4. QUIZ: Body Language Part 1

    1. How to determine what a pet owner is telling you through their body language

    2. NOTES: Body Language Part 2

    3. RECORDING: Body Language Part 2

    4. QUIZ: Body Language Part 2

    1. Veterinary Medical Terms

    2. FLASHCARDS - Veterinary Terminology Part 1

    3. QUIZ: Veterinary Terminology Part 1

    1. How to differentiate a veterinary medical emergency from a non-emergency

    2. NOTES: Emergencies VS. Non-Emergencies - Part 1

    3. RECORDING: Emergencies VS. Non-Emergencies Part 1

    4. QUIZ: Emergencies VS. Non-Emergencies Part 1

    5. Practice Session #1

About this course

  • 265 lessons
  • 18 hours of video content
  • Includes up to 5 student accounts
  • Includes 1 management seat
  • FREE access to The Student Hub!

What is a management seat?

The Management Seat is designed for practice managers and team leaders who don’t just want their team to complete training - they want it implemented. This isn’t a watch-and-hope library. It’s guided coaching that helps you turn learning into daily habits, create clear expectations, and build accountability without micromanaging or carrying the entire load alone.

  • Guided Coaching & Real-Time Support

    Monthly live Zoom sessions, were we focus on how to implement and reinforce the material your team is completing so it translates into measurable, consistent performance in your clinic. Instead of hoping the training sticks, you’ll know exactly how to support it, coach it, and turn it into daily habits.

  • Customized Systems That Fit Your Practice

    No one-size-fits-all advice. We help you customize SOPs, communication standards, and expectations so they align with your values, culture, and client experience. Your team learns what “great” looks like in your clinic, clearly and consistently.

  • Clear Accountability Without Micromanaging

    Define what success looks like for each skill so your team isn’t guessing. We'll break it into bite-sized, coachable steps that are easy to teach and reinforce. Easy to use, simple tools to track progress and catch issues early, so you’re not constantly reminding, chasing, or fixing things alone.

What is included in a practice membership?

Your practice membership includes up to 5 individual team member accounts PLUS 1 management account (reserved for a team leader, manager, or practice owner). More than 5 team members? Each additional student is only $25/month.

  • Individual team member accounts with full access to notes, recordings, quizzes, assignments, scripts, tools, and implementation tips - plus access to a community of like-minded veterinary professionals navigating the same challenges, all available conveniently through a mobile app.

  • One free management seat with monthly live coaching to guide implementation and leadership support. Customizable SOP templates and practical tracking tools to help you build systems, define expectations, and monitor team progress with clarity and consistency.

  • 24/7 access to the Student Hub where you can share tips and tricks, ask questions, give and receive support from colleagues, and live interactive Q&A sessions on relatable topics of your choosing!

How we develop leaders in veterinary client service

VetSnoot pairs online lessons with leadership coaching to help veterinary team members develop confidence, provide exceptional client experiences, communicate the value of your services, and work together to improve clinic culture.

  • Communicate Effectively

    We equip your team with the skills to handle client conversations with confidence, from routine visits to difficult calls. Clear, professional communication strengthens trust, reduces misunderstandings, and drives client retention and referrals.

  • Increase Revenue

    Pet owners want the best for their pets, and they rely on your team to guide them. When communication is clear and consistent, clients say yes more often, compliance improves, and revenue grows naturally through better care.

  • Improve Culture

    You can’t show hospitality to clients if your team isn’t showing it to each other. You'll learn practical strategies to set clear expectations, encourage transparency, enforce accountability, and foster a positive work environment. When your team thrives internally, client interactions naturally improve - creating a culture of care that starts from within.

A Different Approach to Veterinary Training

This isn’t a “watch-and-hope” training library. VetSnoot actively guides managers and teams through the learning process, helping them turn concepts into everyday habits that actually show up in client interactions.

  • Guided Implementation

    We walk alongside your leadership team to customize SOPs and scripts to your practice standards, define what great client service looks like in your clinic, and support implementation, not just completion!

  • Customized Systems

    No two veterinary hospitals are alike. Whether it’s an office policy or the size of the practice, there is no one-size-fits-all when it comes to veterinary team training. Scripts, SOPs , systems are tailored to your practice, so teams aren’t forced into generic language that doesn’t fit.

  • Real-time relevance

    We help teams navigate current events, difficult conversations, and evolving client expectations as they happen. VetSnoot supports practices at every stage - whether you’re onboarding new team members or refining the skills of experienced staff.

About the founder

Kasey Ellinwood

I’m Kasey Ellinwood, founder of VetSnoot Training Academy. I’m a registered veterinary technician with over 25 years of experience in the veterinary industry, including nursing, practice management, inventory management, veterinary marketing, and sales. It wasn’t until I had to find a veterinarian closer to home that I discovered what it really feels like to be on the other side of the exam table. It was this experience that led me to create VetSnoot. I’m super excited to announce the launch of VetSnoot Training Academy!

VetSnoot Success Stories

“VetSnoot is the perfect customer service training for veterinary professionals. A broad range of topics covered everything we needed: from basic medical knowledge, to handling various client situations, to self-care. Kasey spent a great deal of time with each employee and management to review all material and follow up with concerns. This course provides all the necessary information to create a rock star CSR team. Highly recommend this program for any veterinary team!”

Amanda Detwiler, CVT Practice Manager

“I was immediately impressed with Kasey's personal involvement with students via one-on-one coaching sessions and also weekly meetings with managers. Kasey is devoted and goes above and beyond to provide personalized attention and support to veterinary practices. Her videos and content are fun, engaging, and fresh. Plus, she keeps up with the best practices in the veterinary field so that students are equipped with the most up-to-date knowledge and skills. The learning platform is also easy to navigate and interactive, with features such as notes, quizzes, and recordings. My staff has found these elements help to reinforce learning and ensure that students with different learning styles can also retain the information they need to succeed. By providing a fun, interesting, and engaging training program that is both effective and accountable, Kasey is helping to set a new standard for training in the veterinary industry.”

Lindsey - Hospital Administrator

“Implementing Kasey with Vetsnoot within our practice has been the best investment for our team! Vetsnoot provides phenomenal customer service training for each department while allowing me the time to focus on the other aspects of management and veterinary care. Vetsnoot has enabled our team to have the knowledge and skills to provide our customers with exceptional customer service. She individually customizes her lesson plans to focus on the particular issue our practice is currently encountering. Her curriculum training with new hires in the veterinary field far exceeds expectations for giving them an introduction to the veterinary field and the skills needed to educate the clients. She is thorough, and knowledgeable and creates a staff training program that is both enjoyable to the participants, as well as profitable for our company. ”

Tristin Yehorov - Practice Manager

“Like most veterinary clinics, we experienced a large spike of new customers during the early stages of the pandemic. When hiring additional reps, we prioritized empathetic and kind customer service reps, and few of our new hires had any veterinary or reception experience. They were good, but they weren’t great- until we brought Vet Snoot on board for training. Now we get rave reviews about our receptionists almost daily! The program is comprehensive and Kasey does an excellent job of teaching everything from basic customer service skills, to triaging patients and enhancing veterinary knowledge in general. The new hires learned so much that we now have our seasoned receptionists take the course as well!”

Amy Sterzenbach - Practice Manager

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